Beautiful Bottoms was started in 2009 by Lauren and Poppy during their time at Newcastle University. The girls shared a love for lingerie and had a vision to create a brand, which combined exciting prints in silk lingerie, loungewear and beachwear styles at a middle range price point. The collections are lovingly designed in their London Studio. The brand has secured International status with a strong press following and is placed at the top end of the lingerie market sitting alongside top collections in department stores such as Selfridges and exclusive boutiques worldwide. Beautiful Bottoms are designed to be worn layered, casually hinting at what lies beneath. The vibrant prints and colours make Beautiful Bottoms a popular choice for wearing whilst on holiday. Yet the sheer delicate fabrics and femininity of the brand makes their collections perfect for the boudoir as well.